• Get Your Food Trucks Ready for Summer with a Vehicle Wrap
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    Posted on: May 03, 2019
    Posted by: Graphicworks Staff

    Many food trucks can find a year-round clientele by parking outside of office spaces or schools. But the best time for food trucks to really make some money is during the spring and summer months. During this time of year, people are out and about, visiting parks and tourist areas, taking walks during their lunch breaks, and attending festivals and gatherings in their neighborhoods. All of these give food truck operators opportunities to get out there and make some money. But you need to make sure your food truck is appealing to those you intend to serve, so you should consider a vehicle wrap.


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    Make Your Truck Appealing

    Food trucks are a popular option for restauranteurs and chefs who want to take their business outside of a brick and mortar restaurant. Whether that decision is made to reduce overhead costs, or just to expand their offerings and gain new customers, you need a food truck that looks appealing to those it may serve. No one wants to order food from a sketchy, off-white truck with an unspecified menu. You need your food truck to look good in order to make money. Especially considering how prevalent the food truck has become.

    Standout in a Crowd

    If you?re preparing to serve food at a festival or event this summer, there will definitely be competition. You cannot expect that you can get the attention of potential customers when the truck parked beside you has a beautiful vehicle wrap and you don?t. Vehicle wraps don?t simply make your vehicle look more appealing, they help you stand out, which is incredibly important during the summer time. You may find yourself driving here and there, hitting different events and serving crowds of people, but if you wind up looking like just another food truck, you may not be earning as much as you should.

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    Let People Know What You?re Offering

    A good vehicle wrap can also help you identify what kinds of things you serve. You can advertise your dishes, drinks, desserts, or anything else in a way that will entice people to stop and buy something. A list of numbered menu items below your service window is going to be quickly obscured by people buying food. Putting images of popular menu items on your truck can grab attention from far away, ideal for enticing customers wandering fairgrounds, or walking down Main street.

    If you want vehicle graphics for your food truck, GraphicWorks can help. Contact our team today!